Project Brief

Award-winning performers Undercover Artists required a new website design which would showcase their awesome and unique talents not just to prospective wedding planners, but also to major corporate clientele.

Undercover Artists Isometric Card

Concept

Initial discussions were along the lines 'I was thinking monochrome to keep it really classy. I still need to have a promo shoot' and like every one of our working relationships, so began the process of design to deliver, listening to the client, understanding their vision.

This kind of dialogue at the beginning of any project is invaluable, but having a client whose imagination for their website is so open and amenable, makes our job effortless.

Branding

Undercover Artists Logo Design

Brand Guidelines

By the time most new clients come to us for website design, sadly, they may already have a logo design in place. The Undercover Artists logo was designed by Craig Glover a classic, contemporary logo incorporating the font Mensch designed by Morgan Knutson.

  • Black

    HEX: #000000

  • Silver

    HEX: #C6C6C6

Web Design

When starting a new project, some of the early questions will be, do you have a logo, do you have copy, do you have images?

So when a client like Libby sends us the photos for her website. Well, it makes our life far too easy. When we see them for the first time, it enthuses us, all we want is to deliver a design which do the images and Libby's inspiration justice. Such an understanding client, designer relationship is priceless.

Undercover Artists Macbook Mockup

Mobile Responsive Design

The desktop version of this website design uses some super slick transitions for displaying the content. With not all being appropriate for smaller screens, we had to create a whole load of media queries for the mobile site to be as equally impressive.

Website Performance

We ran through our usual checklist once the website had been developed, optimising both the code and images, along with a whole plethora of techniques to ensure the site loads quickly and is Google friendly.

  • Undercover Artists Mobile Web Design
  • Undercover Artists Mobile Web Design
  • Undercover

Final Thoughts

We're so lucky to have clients like Libby. As challenging and demanding as some of these website designs are, we get SO MUCH pleasure working on them, especially when the client is as happy with the results.

Avatar
Libby Johnstone / Managing Director

I've been working with David for the past few years and as it stands he's currently designed 3 websites for me and I wouldn't consider using anyone else now for any future projects or the upkeep of my sites. The time and dedication he has put into each site has been amazing, nothing is too much trouble and he works tirelessly to create something that we're both happy with, even if it means starting again. I wouldn't hesitate to recommend David to anyone thinking of having a website built, the amount of positive comments I receive from my Undercover Artists website is huge, always being told “oh you're the company with the amazing website”. If you're thinking of using design dpi then do it, you won't be disappointed.

www.undercoverartists.co.uk

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